Painting & Decorating Marketing Blog
On This Page, You’ll Find Lots of Great Ideas, Strategies & Information To Help You Grow Your Business By Getting & Keeping More Customers.
This page will be updated on a weekly basis, so please check back regularly.
When in doubt…GET THE CALCULATOR OUT
At its heart, marketing is all just maths. The success (or failure!) of a campaign is all down to the numbers. Here’s an example from a client. They were spending £100/day on Facebook Ads sending people to a webinar. Here are the all-important numbers for the last 7...
The Golden 10 Minutes…
When your business gets a new lead or enquiry - how long does it take you to get back to them? An hour? A day? A week?! Here are some eye-watering statistics: If you call a lead within 10 minutes of them enquiring with you (submitting the form/requesting the...
The Alligator Email
See you later Alligator! If you’re like most businesses, then you’ll have had heaps of people enquire with you in the past, look like they’re ready to buy, but then all of a sudden, they disappear. You don’t hear from them again. Frustrating eh! Well here’s a tried...
The 3 Line Email
The three line email is an incredibly simple (some would say basic!) way to follow up with past leads, enquiries and prospects. Here’s how it works: Send the following email to your prospects (people who have enquired with you in the past). That’s it! (told you it...
Put Your Business On The Map
I’m going to assume that you’re one of the smart ones — someone who has taken the time to populate your GMB listing fully. A partially filled listing is just not good enough in Google’s eyes. However, a fully populated and actively managed GMB listing is not the full...
The Quickest Way To DOUBLE Your Business
Can you tell me - without guessing and without doing a lot of digging around - how many referrals per active client or customer you averaged during the last 12 months? It’s a key statistic, yet most people have no grip on it at all. The quickest way to double your...
How To Get MORE Referrals
One of the best ways to grow a highly successful business is through Referrals – people who come to you through word of mouth recommendation from an existing customer. Customers who come through Referrals are the best customers you can get. First of all, they’re FREE....
Use Guarantees To Boost Your Sales
I love using guarantees in my marketing. My preference is for using multiple, strong, creative guarantees. I love using these guarantees, not because they’re fun to think up and write (although they are), but because they work... ...every time I’ve used a strong...